Everyday Process wants to school you on "The Process of Illumination and Elimination," presented with a fierceness on their Cross Movements Records self-titled debut.
Group members Mac the doulos and Iz-Real deliver their no-compromise message with no hesitation, and make no apologies for either the provocative approach or the intensity of their very Biblical message. You get the feeling that these two Pennsylvania artists see some preceding as having held back a bit. But not Everyday Process, they’re steady bringin’ it, no looking back.
Over the industrial beats of the opening “Intro (Straight to the Point),” they proclaim their “heart for the gangsta,” believing in the relevancy of Christ to the hip-hop world and beyond. The vocals on the next few tracks come across with an edgy intensity, Mac and Iz-Real laying it down with an urgency over thick techno riffs, but I’m not feeling the beats. Things heat up a bit more with the slight swing rhythms of “Give ‘em The Gospel,” a strong call to persevere with the message. Everyday Process utilizes some creative looping at times, giving an almost classical undercurrent to “Grace,” and the bright looping of “All I Need” adds to the track’s upbeat R&B feel, as do the warm vocals of La ‘Tia and Keran.
“Bangin’” serves as both the album’s centerpiece and its mission statement of sorts, laying out in the most direct terms the central truth of the Gospel, that Jesus Christ is THE Way, and our lives are to reflect and embrace this message of John 14:6. Everyday Process calls us to build our walk from that point, to get with the program. “Live It Up” lays it out straight: “read the Scripture, follow the Scripture, model the Scripture!” It’s a track delivered with hype, specific direction, and helpful instruction.
The string-heavy “As Real As It Gets” serves up “something you can ride to,” an R&B-flavored expression of open need and gratitude, a standout track, and “Hey Girl,” featuring Badia Jeter and J.R., is a ‘50s-like word to the wise for today’s women. Everyday Process takes the “Illumination & Elimination (Interlude)” to quietly articulate their mission, and the things finally get crunk on the way out, a testimony track featuring label-mates Lecrae, FLAME, Phanatik, The Ambassador, and R-Swift.
Everyday Process is all about the mission, serious as can be. See for yourself when “The Process of Illumination and Elimination” streets on March 20th.